About

Background
ShyCast innovated the video contesting industry in 2006 with the launch of the web’s first three video contests in partnership with IKEA, Warner Music, and Unilever.  Since then we’ve become a leader in both contesting technology, and in helping major brands navigate the legal and administrative side of online contests.  We are a specialized, boutique firm that takes the performance and accountability side of marketing very seriously.  Dependable, predictable execution is the core component of our offering, and brands hire us to help manage any type of contest, on any platform.  We also happen to have the industry’s most tested and feature-rich contesting platform, so call on us for either, both, or just to get some experienced eyes on your campaign.

Philosophy
We are more than a platform, we are a partner.

Contests are wonderful marketing programs, but their numerous moving parts can tax your resources. ShyCast is designed to help thinly-stretched, creative, goals-oriented marketing teams succeed by providing an experienced “go to” resource for their contest-based campaign. We are an extension of the team, 100% dedicated to your program’s success, specialists who know how to run a successful contest.

We have a stake in our clients’ success, and we work like it; we are always available, strive to exceed your expectations, and play whatever role you need at the time.

We thrive on creating long-term client partnerships.

Who we work with
We typically work either directly with our corporate brand partners or in a team with their PR agency, where our role varies widely depending on engagement. We will provide web site development, social contesting experience and advice, technical sourcing and integration, copywriting and technical writing, and many other levels strategic and tactical involvement. Our clients will ask us to review and edit press releases, source and manage quality subs, or act as a general sounding board on marketing and business issues. We love our work, and we love to be a positive contributor to your program’s success.